There are a number of direct mail guidelines and best practices factors that should always be followed. Some business owners and inexperienced marketers are not aware of these factors. The guidelines and best practices should be followed closely if you want mailers that pop and sizzle. Use them to have a highly successful campaign without spending more than you want to. The Type of Mail Being Sent Will...
Direct Mail
Unique direct mail ideas are the key to successful marketing. Do you find it difficult to come up with these ideas when you need them? There are some methods and tricks you can use to get creative and find ideas for your direct mail. Build your brand as a contender in your industry with ideas that are innovative, outside the box, and guaranteed to attract attention. Engage a Consumer Focus Group for...
Alleviate stressful direct mail campaigns by letting Las Vegas Color Graphics provide full turnkey solutions. By offering everything from design and printing to mailing and data management, our team simplifies your direct marketing efforts. Problem Free Direct Mail Campaigns Your direct mail campaign goes off without a hitch, no matter the size and scope of your project. Allow our highly skilled...
In my second year in business, I wanted to launch a marketing campaign to try and reach more people. I had tried several options, including some outreach activities, but my efforts bore little to no fruits. Very few people had heard of my spa even though it had a beautiful and unique name I had borrowed from the Jain religion ‘Mahavir spa, barber, and salon.’ That's when EDDM came into the picture to...
Among the largest employers in the US is the US Postal Service. Shall we say it is the leading among independent government agencies? That already tells us about its viability as a reputable employer. According to the Bureau of Labor Statistics, the USPS employs over half a million workers in over 300 job categories every year. With over 35000 post offices and branches spread across the entire country,...
Small businesses face a lot of challenges in their journey to grow and expand their territories. One of the challenges most small businesses face is to advertise their ventures. Remember, an advertising campaign around direct mail marketing can see the business fail or succeed depending on the approach you use. That means you have to choose the best marketing approach that will attract more...
“Marketing takes a day to learn. Unfortunately it takes a lifetime to master.” This quote by Phil Kolter pretty much sums it up. Direct mail design is one part of business marketing that takes testing and planning to master. These direct mail design tips will help your direct mailing campaign succeed. This article covers six import direct mail design tips: TestingProofingCall to...