FeaturedTips & Resources
What EDDM Costs: Per-Piece Prices, Postage and Real Totals
Real EDDM prices per piece and in total at 1,000 to 10,000 pieces, Full Service vs Print Only, with postage and sales tax worked out.
EDDM2GO Blog
Direct Mail Guides & Campaign Ideas
Strategies, design tips, industry playbooks, and cost breakdowns — everything you need to run a winning EDDM campaign.
13
Articles
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EDDM
Focused coverage
Articles
EDDM for Dental and Healthcare Practices: New Patients from Nearby Homes
How dental, chiropractic and physical therapy practices use EDDM to reach nearby homes: offers, routes, compliant copy, real prices and break-even math.
EDDM for Restaurants, Shops and Gyms: Bringing Neighbors Through the Door
How restaurants, retail stores and gyms use EDDM for openings, sales and seasonal offers, with route picks, trackable offers and real Full Service prices.
EDDM for Insurance Agents and Car Dealers: Staying Known in Your Territory
How insurance agents and car dealers use EDDM to stay familiar across a territory: rotation plans, regulated copy, co-op funds and real Full Service prices.
What Is Every Door Direct Mail (EDDM)? A Plain-English Explainer
EDDM is a USPS service that mails your postcard or flyer to every address on the carrier routes you pick. How it works, what it costs, and if it is worth it.
Why Your Postcard Doesn't Qualify for EDDM, and How to Fix It
Seven size mistakes that stop a postcard or flyer qualifying for EDDM, from the 6 by 9 card to bleed and folds, each with the fix that gets it mailed.
How Do You Select Routes for an EDDM Campaign?
Pick EDDM routes on a route map: search your ZIP, check each route's homes and businesses, count your reach and see the price before you order.
Does EDDM Work? Response Rates, ROI and Break-Even Math
EDDM works when the offer fits the neighborhood. Here is how to work out the break-even response for your mailing before you spend a dollar on printing.
EDDM Delivery Timeline: How to Plan Backwards From Your Date
USPS does not guarantee EDDM delivery dates. Here is how to plan an EDDM mailing backwards from your event, with buffers at every step you control.
EDDM Full Service vs Print Only: What You Do and Pay
Full Service covers printing, bundling, paperwork and postage. Print Only is printing alone. See who does each step and the real price gap, tax included.
Do You Need a Permit or Mailing List for EDDM?
EDDM Retail needs no permit and no mailing list. Here is what USPS does require, how Retail differs from BMEU, and what Full Service handles for you.
Real Estate Farming Postcards with EDDM: A Practical Guide for Agents
How agents farm neighborhoods with EDDM postcards: picking routes, a 12-month calendar, card design and a real yearly budget for a 1,000-home farm.
EDDM for Home Services: How Roofers, Plumbers and HVAC Win Jobs
How roofers, plumbers, HVAC and lawn care companies use EDDM: storm and seasonal timing, route picks, design and real 5,000-flyer prices.
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